How many times have you heard someone say, "life is too short to be afraid"? I know that when faced with an uncomfortable situation, I often feel fear (my fear of flying is a great example!). Oftentimes, I fear what others may think of me; and I fear the unknown. It's...

If you’re a business owner, you know what it means to have people on your team who help make your service offering the best it can be. You also know that it can be challenging to find the right person who understands your brand,...

As a business owner, I know what it’s like to ask yourself, ‘what can I do to help my prospects buy what I’m selling?’ Sure, there are products and websites and Facebook ads to consider. But when it comes to marketing your business, to show it off, naturally, I...

If you read my blogs, you know a few things about me. You know that I'm a mom and it's one of the most important things in my life. You also know that I’m a professional brand photographer, a labor of love. Juggling motherhood with my photography business can be tough...

As a professional branding photographer (and someone who has extensive experience with branding strategies) I want to share some insider tips on what it takes to create effective images that work for you and your brand. With nearly a decade of experience, I have taken...

Creating your own business is exciting and rewarding. As a mom and professional branding photographer, I’ve always been grateful for my experiences and opportunities as a business owner to do work I’m passionate about; providing for other entrepreneurs. Through my...

Being a working mom and trying to juggle everything is hard. Sometimes I feel like I'm not doing enough. But then I see someone who is knocking it out of the park, professionally, and being a great parent, and it makes me feel better. I'm always inspired by those who...

If you're like me and most working professionals, you don't have a lot of time to spare. Planning ahead is what keeps my life organized and helps me stay on track with home and work life. From scheduling personal appointments for myself and my family to planning for...

Are you new to branding photography or just starting out? It's easy to make rookie mistakes in the beginning. There’s a lot to think about – equipment, environment, and of course, your client. The good news is, the more you do the work, the easier it gets. It becomes...

Do you want your business to be successful? Of course you do! Every business owner wants their venture to thrive and be profitable. But did you know one of the most important things you can do to help your business succeed is create a strong brand identity? Some...

In today's world of social media, it is becoming more and more important to have a strong online presence. With the advent of camera phones, just about everyone is a “photographer”. So how do you set yourself apart and attract clients in the competitive world of...

Ever wonder why a photographer loves what they do? From where you’re sitting, it may simply look like a point-and-click kinda gig. But it’s so much more than that. There are many things I love branding photography. Rather than tell you my entire career story, I’ll...